Advertising

Since 1978. Nike has been the superior Atlethic sportwear and sportgear brand. In the end of the 80's, Nike where stuck. Askling themselves questions like where do we go from here? Nike thought of the idea "Find your greatness". What comes to mimnd when you read find your greatness is victory, greatness and achievement. Finding your greatness is buying Nike products in other words. Wear Nike and you'll win. Nike love to use professionals in their advertisments. Why? Recently they placed Wayne Ronney, Manchester United superstar for the past 5 year years to advertisment football boots. I thought about this and i think Nike, by advertising football boots on a pro are aiming to make you think you'll become as good as Wayne Ronney if buy these boots. Trust is, you won't. Wayne Ronney is a pro because he trains extremely hard, not because he wears Nike boots.